Crew Clothing today announced the launch of its third collaboration with Henley Royal Regatta. The SS23 capsule collection celebrates the official partnership between the world-famous rowing event and the premium British coastal brand. True to tradition, the new capsule range features a selection of event-ready occasionwear and casual styles perfect for relaxed days spent by the river. The collection is set to launch on the 21st March ahead of the highlight of the summer rowing season and social calendar, Henley Royal Regatta, taking place at Henley-on-Thames from 27th June – 2nd July 2023.
Epitomising English elegance in a nautical colour palette that invokes the heritage of both Henley Royal Regatta and Crew Clothing, this season’s stand-out designs boast delicate lace, contemporary florals, timeless polka dots and Crew’s signature stripes. From the bestselling Boating Broderaise dress, back for the season in both crisp white and scarlet red, to the plisse-pleated Moorings dress, this is a collection of staple styles for every woman’s occasion wardrobe.
The menswear’s collection offers a complete range of crisp shirts, deck chair striped rowing blazers, polished polos and Crew’s signature rugby tops. Each design incorporates clean, sharp tailoring and contrast piping for a timeless, riverside aesthetic. The Heritage Classic Rugby is embroidered with the historic Henley crest featured alongside Crew’s iconic crossed oar logo.
Brand Director at Crew Clothing, Georgina Clark commented, “we are so excited to be partnering with Henley Royal Regatta for another year. We’ve taken inspiration from the most prestigious rowing event in the world and created a standout selection of styles, designed to take you from the clubhouse to the riverbank – not to mention every other event this season.”
"The partnership is a true collaboration which draws on our shared values and fully embodies the spirit of the Regatta."
Henley Royal Regatta Chairman, Sir Steve Redgrave CBE, added, “as Crew Clothing celebrates its 30th anniversary, we are thrilled to be able to present the new collection. The partnership is a true collaboration which draws on our shared values and fully embodies the spirit of the Regatta.”
Crew Clothing are proud to present this collection as official partner to the Henley Royal Regatta. Prices range from £32 to £289 and will be available to buy on crewclothing.com from the 21st March 2023, as well as at selected stores.
Crew will also be retailing on site at the Regatta within the Boat Tent Shop and the Stewards’ Enclosure Shop.
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Notes to the editor
About Henley Royal Regatta:
Henley Royal Regatta, founded in 1839, is the best-known rowing regatta in the world, renowned for its match-racing. It is one of the highlights of the summer sporting and social calendar in the UK, as well as the rowing calendar internationally. Nearly 400 races are staged at the Regatta, featuring Olympians and emerging stars from around the world.
For enquiries on any of the above, please email press@hrr.co.uk
About Crew Clothing:
Crew Clothing Company is a premium British lifestyle brand offering menswear, womenswear, kidswear, footwear and accessories. Founded in the back of a Salcombe windsurfing shop in 1993, Crew continues to be influenced by the coast today. The retailer operates 100 stores around the country, as well as online at crewclothing.com.
For further information, imagery or samples please contact crewclothing@gunghoco.com